As the digital era continues to evolve, so do the roles of a UX expert. Cooperating with Design experts, these professionals play a crucial role in creating the UX of services and products.
A UX Designer takes care of improving customer experience by increasing the usability and engagement between the consumer and the product. Sometimes mistaken for the Product Designer role, the two share similarities but are distinct.
Seen primarily in digital products, a Design expert's duty integrates ideas from UX/UI Design, visual design, and interaction design to create a working and visually attractive creation.
A User Experience Designer focuses their time on the user— understanding what Figma they need, choices, and habits through an assortment of research methods. This approach, known as Design Centrado no Usuário, ensures the creation is made with the user's requirements and UX in mind.
The creation of a Design System— a exhaustive series of principles, components, and design standards— is another duty of UX Designers. This toolkit aids in keeping uniformity across various products and improves workflow.
Prototipagem and testing are essential steps in the creation process. A model is a early model of the design that helps identify potential concerns and areas for enhancement. Usability tests are then performed to check the creation's effectiveness and ease of use.
The arrangement and comprehension of data— called information architecture— serves to improve the product's user-friendliness and user experience.
Finally, feedback from real users— obtained through customer feedback— provides invaluable insights that aid in enhancements and future product evolution.
Tools such as Figma—a vector-based design and prototyping tool—are useful resources for UX Designers, aiding in team collaboration and sharing designs with ease.
In essence, the roles of a UX Designer and Product Designer provide an invaluable addition to the improvement, creation, and evolution of products. Through a comprehensive process, involving design, research, and testing, they make sure products are user-friendly, meet user needs, and efficient.